Creative Edge Mastershop is the largest and most experienced independent waterjet fabrication and design company in the United States. The company designs and fabricates a variety of architectural and industrial products using its high technology, computer-controlled waterjet cutting process. For more information, contact Annie Aalto, designer, at Creative Edge Mastershop, 601 S. 23rd Street, Fairfield, Iowa 52556; or email annie@cec-waterjet.com.

Visit their website at www.cec-waterjet.com or call 888-383-2112.■

Ron Treister is president of Communicators International, a Portland, Maine based marketing firm. He can be reached at rlt@communicators intl.com.

Creative Edge Mastershop, Inc., the largest and most experienced waterjet fabrication and deign firm in the United States, has produced a comprehensive 40-page, full-color design and product portfolio entitled “Aalto Design,” showcasing major projects as well as four signature collections of waterjet cut floor medallions, accents and borders.

The brochure illustrates how Aalto Design (the design arm of CE which is led by world-class artist, Harri Aalto) and Creative Edge together have created Renaissance-quality natural stone designs incorporating highest quality marbles and granites, advanced cutting via waterjet technology and state-of-the-art assembly skills. Each vibrantly colored page of the portfolio showcases the unique craftsmanship of the intricate medallions, and also highlights the exquisite borders and accents used in the overall design.

The portfolio is designed to showcase the signature collections, and also guide buyers through different design concepts. From the most lavish, meticulously conceived and crafted intricate floor designs, to the larger, less detailed pieces—and everything in between—Creative Edge's design portfolio explains this unique process, which begins with basic, initial ideas and evolves to end up with magnificently fabricated, elegant custom finishings... which can be perfectly duplicated time after time after time.